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Results for "continuing care at home"
The Age of Disruption: The Reasons for Growth
The Age of Disruption: The Reasons for Growth

By Tom Mann, Principal The reasons for growth Watch the recording of our "The Reasons for Growth" webinar featuring experts from LeadingAge, HumanGood, and Asbury! We all know this chart… Credit: US Census and Ziegler … more than 76 million baby boomers will start...

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COVID-19: Marketing During Uncertain Times

COVID-19: Marketing During Uncertain Times By Love & CompanyIntroduction With COVID-19 now a pandemic, the senior living field has had to make many adjustments to protect residents, staff and prospects. Not only have communities cancelled all marketing events, but...

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Reflections on 21 LeadingAge National Conferences
Reflections on 21 LeadingAge National Conferences

By Rob Love, President & CEO Last week I had the privilege of attending my 21st LeadingAge conference, having attended my first in Chicago back in 1999.  As I watched and listened during the conference, it struck me both how much has changed, and how much has...

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The Best Senior Living Marketing Tips – Part 1
The Best Senior Living Marketing Tips – Part 1

By Dan Rexford, Vice President of Marketing Innovation I often have senior living salespeople ask me, “What are the best senior living marketing tips?” Senior living is a complex business whether your organization calls itself a retirement community, Active 55+, Life...

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How Technology Is Streamlining The Senior Living Sales Process
How Technology Is Streamlining The Senior Living Sales Process

Guest blog by Mary Greer of Engrain The traditional way of finding a new home or apartment has changed drastically in the past few years, in large part due to the rapid advancement of technology. Today’s average consumer is accustomed to obtaining relevant information...

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An Actuary’s Predictions for Senior Living
An Actuary’s Predictions for Senior Living

Guest blog by Chris Borcik of Continuing Care Actuaries What does the future hold for the industry? As an actuary, I am asked to predict the financial and demographic future of Life Plan Communities every day.  However, predicting what will happen from a broader,...

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Is “Senior” Going Boom?!
Is “Senior” Going Boom?!

“The times they are a-changin’,” penned 76-year-old Bob Dylan in the l960s. Interestingly, that’s a very pertinent observation about senior living’s up-and-coming independent living target audience—it’s a-changin’ in oh so many ways. If you’re hoping to entice a...

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