Events

Join us at upcoming events

With more than 25 years experience in senior living, Love & Company specialists are often asked to present at conferences and participate in regional and national forums. With a firm eye on the future, as well as the present, we help shape the senior living field. Join us at the next event!

Upcoming Live and Virtual Events

Webinars

Webinar: 5 Ways Market Intelligence Can Help Drive Revenue

September 30, 2020 • 12:00 pm - 1:30 pm

Presenters:
Rob Love, Love & Company
Karen Adams, Love & Company
Dave Hoglund, Perkins Eastman
Jodi Bleier
The need for and uses of data about markets go well beyond quantifying the potential for expansions or start up communities. There are numerous types of market assessment tools that are invaluable to developing an organization’s strategies, increasing revenue, identifying potential new products and services, increasing occupancy, and supporting planning and design teams.

Learning Objectives

  • Understand how specific types of market intelligence and consumer research can be used to address a variety typical community challenges, including:
    • We can’t reach and sustain budgeted occupancy or presales levels. Is it our market, marketing, pricing, or product?
    • How has COVID affected my wait list and prospects? How does our community need to evolve to attract them?
    • Census is high, but margins are low. Can we increase pricing?
    • What should our target market really be? Are we missing pockets we should be targeting?
    • We are finishing up our master plan. How can we have confidence that the consumer is really going to buy our new residences?
Register
 

Affiliations

Love & Company is proud to be a member of the following senior living organizations:

Florida • Maryland • North Carolina • Virginia • Pennsylvania • Texas • National

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