Healthcare Marketing

Reach the Real Decision Makers

Health services marketing and sales is completely different from independent living marketing. With target markets, sales cycles, influencers and tools that dramatically vary for each type of health service, it requires expert knowledge for optimal results.

With Love & Company, your health services will benefit from years of specialized expertise. We understand how to reach and powerfully connect with the adult children who are making decisions about assisted living and memory care. We can also guide you through the evolving post-acute care challenges to help you build your medical referral network for skilled nursing and rehab admissions.

MARKETING PLANninG AND IMPLEMENTATION

In any collaboration, we work with your team to develop a metrics-driven marketing program that works for you. We combine our expertise with the input of those who need to execute the plan so that together we meet and exceed short- and long-term goals.

Digital Marketing

Adult children research elder care issues online. Reaching them requires expertise in understanding how adult children and referral sources respond to digital marketing and messaging.

 

Creative Materials

For assisted living and memory care, our creative team of writers, designers, photographers, videographers and content managers produces inspiring, on-target digital marketing and advertising materials that will motivate your audiences.

Outreach and Referral Development

For skilled nursing care and rehab, we emphasize tactical healthcare outreach planning, since we believe professional referrals should typically generate the majority of your leads. We stress the use of quality outcomes scorecards, specialty programs and metrics to begin and build relationships with hospital and physician referral sources.

Testimonial

“We feel confident that we are doing everything we can to put the best Pennswood forward, and we have Love & Company to thank for pointing and guiding us in that direction.”

–Ben Hoyle, CEO, Pennswood

I’m Interested in Healthcare Marketing.

I want to learn more about partnering with Love & Company.

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