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By Sara Montalto, Senior Vice President, Strategic Services, Love & Company In today’s highly competitive senior living field, with operating margins continually being driven down by a combination of inflation, increasing payroll costs, declining reimbursements...
By Sara Montalto, Senior Vice President, Strategic Services, Love & Company In today’s highly competitive senior living field, with...
Read Rob’s key takeaways from the HJ Sims 2023 Late Winter Conference in Sarasota.
Read Rob’s key takeaways from the HJ Sims 2023 Late Winter Conference in Sarasota.
Upgrade your brand strategy with content marketing, which amplifies visibility, increases web traffic and generates leads—all backed by data-driven evidence.
Upgrade your brand strategy with content marketing, which amplifies visibility, increases web traffic and generates leads—all backed by data-driven evidence.
The current pressure created by rising costs requires digging past surface-level reactive strategies to get to the root of challenges.
Learn more about native advertising, a growing medium that could be beneficial to many senior living communities.
By Sara Montalto, Senior Vice President, Strategic Services With margins continually getting squeezed by inflation and rising payroll costs, senior living communities need to find new ways to increase top-line revenue. Here are three strategies most communities could...
By Rob Love, President/CEO, and Lauren Houlik, Director of Market Intelligence The health of the home resale market is, of course, essential to the health of independent living census at Life Plan Communities. Prospects are comfortable with the idea of “trading” their...
By Rob Love, President/CEO Our company has been involved in helping communities with diversity initiatives for about 10 years now, and the field has certainly come a long way. That said, the senior living field still has much further to go, and the need for a strong...
Why Prospects Won’t Move into a Life Plan Community…and How We Can Influence Decision-Making Once upon a time, a prospect was a blank slate. He or she came to us with a handful of misconceptions about senior living and not much more. Today, it’s common for a prospect...
By Rob Love, President/CEO In their recent blogs leading up to our December webinar, Aaron Rulnick, Managing Director of HJ Sims, mapped out the challenges the senior living field will be facing in 2023, and Jonathan Cook, President/CEO of LifeSpire of Virginia,...
By Aaron Rulnick, Managing Principal of HJ Sims Aaron serves as co-leader of HJ Sims’ investment banking team and sits on both the firm’s Executive Operating Committee and Board of Directors. With more than 30 years of experience in the senior living field, Aaron has...
Jonathan Cook is the President and CEO of LifeSpire Virginia, which operates five nonprofit senior living communities in the Commonwealth of Virginia. Jonathan joined the team in 2014. He has more than 27 years of experience in the senior living/eldercare field,...
