Love & Company 2018 Webinar Series

Don’t miss one!
The 2018 Leading Edge C-Suite Webinar Series V

As we enter the first half of 2018, Love & Company invites you to join its staff and other prominent industry leaders for impactful first quarter webinars. Learn about key trends pitfalls and opportunities as they emerge. Our Leading Edge C-Suite Webinar Series is designed to keep you up to date with timely tactics and strategic planning that can benefit your organization now and into the future

Staying Competitive and Preparing for the Future

March 28, 2018 • 1:00 pm - 2:00 pm

Presented by:
Rob Love, President of Love & Company
Jim Hudgins of THW; and Brandon Powell of Ziegler.

What’s a bigger threat to your organization, the new Life Plan Community on the corner or Uber’s drivers-on-demand? What about unseen opportunities? The landscape surrounding the senior living field is changing in significant ways, presenting both new opportunities and unforeseen challenges.

Providers need to prepare for changing demographics, significantly new consumer expectations, intensifying competition, constant innovation, and an influx of major for-profit entities creating new options for the senior living consumer. The webinar will share key national trends in the senior living field and in society-at-large, along with economic developments that a provider must address if it wants to be prepared for the future. The webinar will reach beyond familiar industry themes to understand the next generation of opportunities and disruptors to traditional senior living.


What To Consider When Evaluating CRMs

March 28, 2018 • 1:00 pm - 2:00 pm

Presented by:
Tom Mann, EVP of Integrated Media
Sue Dolton, VP of Sales Services

Many marketing directors of Life Plan Communities are starting to panic. MatrixCare has announced that their support of REPs will cease in June 2018. REPs has been the industry standard so this announcement has left many wondering what to do. Love & Company’s EVP of Integrated Media, Tom Mann, and VP of Sales Services, Sue Dolton, will discuss how to select the right CRM for your organization, and why it’s vital for every CEO/ED to know what’s under the sales and marketing “hood.”


Past Webinars

Click the title of the webinar below to watch the session recording

Is It Time to Refresh Your Brand?
Mar. 7 2018, Presented by Lisa Pearre and Tyler Sprecher

Prepare Your Community NOW to Be Competitive in 10 Years
Feb. 15 2018, Presented by Chris Carruthers and Christopher Tomlin

The Case for Master Planning NOW
Nov. 15 2017, Presented by David Slack, Mitch Elliott and Rob Love (click the presenter’s name to email them)

Visionary Planning: Repositioning Senior Living to Create Centers of Excellence
Oct. 12 2017, Presented by John Howl, Mike Martin and Rob Love

Census Turnaround: Tested Strategies to Successfully Build Skilled Nursing, Rehab and Assisted Living Census
Sept. 14 2017, Presented by Chris Carruthers

How Integrated e-Tactics Added $628,000 in Revenue
Aug. 16 2017, Presented by Nicole Salla, Kayla Caw and Jennifer Doone

Big Data is King for Marketing Success
May 31, 2017, Presented by Tom Mann and Mark Ingram

How to Catch a Boomer: Seven Strategies for Success
Apr. 19, 2017, Presented by Tom Mann and Gregory J. Scott


What to Do Before Buying a New Website
Mar. 22, 2017, Presented by Nicole Salla, Clara Daly and Hayler Gurtler

Predictive Modeling: Identifying the Prospects Most Likely to Buy
Dec. 20, 2016, Presented by Sue Dolton, Vice President, Sales Services, Love & Company, Kate Phelps, Owner, Taylor Reporting Solutions, Larry Wieskopf, President/CEO, Infinite Analytics, Monica McAfee, Director of Sales & Marketing, John Knox Village

Staying Competitive and Preparing for the Future
Dec. 12, 2016, Presented by: Rob Love, President & CEO, Love & Company Jim Hudgins, President, THW Design Tad Melton, Managing Director, Ziegler

Lowering the Age of Entry Through Sales
Sept. 27, 2016, Presented by Rick Hunsicker and Susan Dolton

Demystifying Assisted Living Marketing
Sept. 16, 2016, Presented by Chris Carruthers and Rick Hunsicker

Marketing’s Impact on Long-Term Planning
Sept. 13, 2016, Presented by Rob Love and Lisa Pearre

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