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By Dan Rexford, Vice President of Marketing Innovation I often have senior living salespeople ask me, “What are the best senior living marketing tips?” Senior living is a complex business whether your organization calls itself a retirement community, Active 55+, Life...
Presented by: Dan Hermann, President and CEO, Head of Investment Banking, Ziegler Lisa McCracken, Director, Senior Living Research & Development, Ziegler Tom Mann, Principal & Chief Marketing Innovation Officer, Love & Company This webinar is a must...
Guest blog by Kerry Moynihan, Senior Vice President at HJ Sims During the past 16 years, HJ Sims has hosted its Annual Late Winter Conference as a forum to gather experts from across the Senior Living industry. This past year, operators and other professionals...
By Tom Mann, Chief Marketing Innovation Officer, Love & Company Your Life Plan Community has controlled your market for decades and you’ve maximized your campus’ building potential. Now what? The answer might be a satellite campus. The term widely used when a...
Presented by: Rob Love, President, Love & Company, Ryan Frederick, Founder & CEO, SmartLiving 360, Marc Silver, Managing Director, Piper Jaffray The competitive landscape for senior living communities has changed dramatically over the past 10 years, with...
Guest blog by Ryan Frederick, Founder and CEO at SmartLiving 360 A strategic plan provides direction, focus and an immediate path for action. In addition, the process of developing a strategic plan aligns a senior living organization’s key stakeholders, including...
Guest blog by Marc Silver, Managing Director at Piper Jaffray After 20 years in the investment banking industry, involvement in countless financing programs and projects for clients, I’ve realized just how intertwined strategic and financial planning are in...
By Rob Love, President, Love & Company Benjamin Franklin once said: “By failing to prepare, you are preparing to fail.” Preparing for a successful strategic planning process involves extensive information gathering and market research. To develop strategic plans...
Guest blog by Ryan Frederick, Founder and CEO at SmartLiving 360 Author and business management expert Robert Waterman once said, “A strategy is necessary because the future is unpredictable.” Like many businesses today, the senior living field is rapidly changing and...
Guest blog by Melissa Messina, Senior Vice President at HJ Sims During the past sixteen years, HJ Sims has hosted its Annual Late Winter Conference as a forum to gather experts from across the Senior Living industry. This past year, operators and other professionals...
Presented by: Rob Love - President, Love & Company Alwyn Powell - Founder, A.V. Powell & Associates LLC Sara Montalto - VP of Strategic Insight, Love & Company Key Trends and Insights for Organizations Interested in Developing and Growing If your...
By Ann Burnside Love To re-introduce myself to readers, I’m Ann Burnside Love, founder of Love & Company, and for the last nine years an actual resident of a real Senior Residential Living community in central Maryland — and a very contented resident. A few years...
