One of the most highly experienced researchers in the field, Karen Adams brings more top tier talent to the firm. Love & Company is excited to announce that we have expanded our Market Intelligence expertise through the hire of Karen Adams, a senior living...
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Evolving Our Communities to Prepare for Increased Consumer Use of Technology
By Karen Adams, Vice President, Market Intelligence Hastened by the pandemic, we know that communications, access to online services such as telemedicine, grocery delivery and audio-visual calls, and build-your-own entertainment collections (e.g., music, television,...
The Changing Face of Home Ownership
By Karen Adams, VP of Market Intelligence Home ownership and home values are key indicators of a market’s ability to afford retirement living communities, especially for those structured around entrance fees. As a result, the past 18 months have been viewed as a...
Senior Living Design Alternatives to Evolve Beyond Pandemic Influences
From an operational perspective, 2020 and early 2021 were an “all hands on deck” endeavor for Life Plan Communities. As we are transitioning out of the COVID-19 pandemic, it is inspiring to see that many senior living providers are already thinking ahead to how they...
Pay Attention to These 3 Health & Wellness Senior Living Trends as Consumer Preferences Continue to Shift
By Karen Adams, Vice President of Market Intelligence Perhaps nothing in recent memory has accelerated a change in the lifestyles and preferences of older adults more than the COVID-19 pandemic. Now that we’re in a new (and hopefully final) phase of the virus’s grasp...
Webinar: Integrated Wellness and Prevention
Presenters: Karen Adams, Vice President Market Intelligence, Love & Company Tom Mann, Vice President of Sales and Marketing, Moorings Park Mike Kivov, Partner, OnePoint Partners Rob Love, President & CEO, Love & Company For more than 40 years, Life Plan...
Are Autonomous Vehicles in Your Life Plan Community’s Future?
By Karen Adams, VP of Market Intelligence Self-driving or autonomous vehicles, which could extend independence for older people beyond when they might otherwise need to stop driving, could offer a great deal of convenience to both residents and community operators....
How One Senior Living Provider Used Consumer Research To Overcome Challenges And Amplify Successes With Its Expansion
By John Cowan, Executive Director, & Jeanne LaRoe, Marketing Director at Givens Estates Throughout the more than four decades that Givens Estates has served seniors in the Asheville, North Carolina, market, our offerings have evolved markedly. Over time, and as...
Webinar: Fitting a New Development Into The Fabric Of An Existing Community: Key Planning Tools For A Successful Expansion
Presenters: Jeanne LaRoe, Marketing Director, Givens Estates John Cowan, Executive Director, Givens Estates Karen Adams, Vice President, Market Intelligence Rob Love, President & CEO, Love & Company (moderator) It can often be easier to plan a new campus on a...
5 Ways Senior Living Market Research Helps Providers Remain Nimble When Pursuing Expansions And Multi-Site Opportunities
By Karen Adams, VP of Market Intelligence Through our work with various mission-oriented senior living organizations, we have been brought into many master planning processes and discussions. From what we’ve witnessed when organizations lay out the next era of...
How StratoDem Analytics Helps Love & Company Provide Better Senior Living Market Insights
By Karen Adams, Vice President of Market Intelligence Better data, better insights Love & Company has always relied on analytics and employed data-based decision-making so improved data are important to us, particularly as we measure unmet demand for senior living...
Webinar: Marketing and Sales in 2021: The Path To Rebuilding and Sustaining Census
Presented By:Lisa Pearre, moderator, Principal, Chief Client Services Officer Karen Adams, Vice President, Market Intelligence Amy Brodie, Vice President, Client ServicesJim Gentry, Copy Director Joan Kelly-Kincade, Senior Sales Advisor In 2020, the COVID pandemic had...