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retirement communities
My “Star of the Show” Award Goes to Rev-A-Shelf
My “Star of the Show” Award Goes to Rev-A-Shelf

Of all the fascinating products and technology I saw at the International Builders Show (#IBS2017) in Orlando, my favorite was a line of cabinet hardware offered by Rev-A-Shelf. These innovative thinkers have derived a variety of ways to make the contents of your...

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Senior Living is Not Sexy Enough for CES 2017
Senior Living is Not Sexy Enough for CES 2017

By Rob Love, President and CEO I came to the Consumer Electronics Show (CES) in Las Vegas, excited to see where technology is going and how we can apply it in senior living. And now I’m leaving, feeling that—once again—seniors just aren’t sexy enough to warrant...

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“What’s Next” for Senior Living?
“What’s Next” for Senior Living?

Consumer Electronics Show and International Builders Show to Shed Insights By Rob Love, President, CEO As another year begins, we find ourselves asking, “What’s next”? More specifically, “What’s next for senior living?” At Love & Company, that’s a question that...

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Tips to Welcome New Residents to Your Senior Living Community
Tips to Welcome New Residents to Your Senior Living Community

By Rick Hunsicker, Vice President Sales Services – Western Division How do you welcome new residents to your community? It’s not uncommon for seniors to feel lost and alone when they first move into a new community. All the people, places and activities are brand-new...

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The “Life Plan Community” Movement is Picking up Steam!
The “Life Plan Community” Movement is Picking up Steam!

By Rob Love, President, CEO It’s been nearly a year since ‘Life Plan Community’ was unveiled at LeadingAge in Boston as the new brand category name for continuing care retirement communities (CCRCs), and I’m both pleased and excited to see the significant traction the...

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The Future of Marketing Retirement Communities?
The Future of Marketing Retirement Communities?

By Tom Mann, Principal, Executive Vice President Editor's Note: This blog originally was posted in our Mature Market Experts blog which we are now migrating to this current site. I recently attended an excellent LeadingAge Florida seminar on marketing retirement...

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Stop worrying about SEO
Stop worrying about SEO

By Tom Mann, Principal, Executive Vice President The Importance of Words and Wellness Directors Words are powerful. Many years ago I wrote a blog titled, “Death of the Continuing Care Retirement Community” which was focused on the importance of the words we use or...

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The Questions Your Residents Can’t Answer
The Questions Your Residents Can’t Answer

By Tim Bracken, Vice President Are you wondering what type of amenities and services your community must offer in order to stay relevant in the coming years? Are you considering what kinds of health and wellness programs will attract your prospects in 2016 and beyond?...

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5 Ways to Develop Trust and Communication With Prospects
5 Ways to Develop Trust and Communication With Prospects

By Susan Foley, Vice President, Sales Training If I could change anything about the senior living prospects I meet (for independent living), it would be to open them up to considering change as a positive rather than a negative. Their opposition to change always...

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