Non-profit senior living organizations learn how to pursue acquisitions and affiliations, educate boards and stay committed to growth. See the advice and watch related webinar.
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3 Reflections on the HJ Sims 2025 Late Winter Conference
Non-profit senior living organizations learn how to pursue acquisitions and affiliations, educate boards and stay committed to growth. See the advice and watch related webinar.
More Insights
The Key To Marketing Roi—Maybe There Is A Silver Bullet
Turnaround stories from Life Plan Communities that achieved 95%+ occupancy. Discover the secret to a massive marketing ROI.
The Key To Marketing Roi—Maybe There Is A Silver Bullet
Turnaround stories from Life Plan Communities that achieved 95%+ occupancy. Discover the secret to a massive marketing ROI.
3 Must-Know Tips for Driving Growth in the Senior Living Sector from a Financial Investment Expert
Boost your senior living organization’s growth with proven strategies. Expert insights on team building, partnerships, and market trends for sustainable success.
3 Must-Know Tips for Driving Growth in the Senior Living Sector from a Financial Investment Expert
Boost your senior living organization’s growth with proven strategies. Expert insights on team building, partnerships, and market trends for sustainable success.
Will Alexa be the “Gateway Drug” for Seniors and Smart Home Technology?
By Rob Love, President, CEO The biggest challenge to consumer adoption of smart home technology has been ease of use, according to a panel of Honeywell, Whirlpool, Ring and Samsung technology experts at the 2017 Consumer Electronics Show. But the Amazon Echo (better...
“What’s Next” for Senior Living?
Consumer Electronics Show and International Builders Show to Shed Insights By Rob Love, President, CEO As another year begins, we find ourselves asking, “What’s next”? More specifically, “What’s next for senior living?” At Love & Company, that’s a question that...
Tips to Welcome New Residents to Your Senior Living Community
By Rick Hunsicker, Vice President Sales Services – Western Division How do you welcome new residents to your community? It’s not uncommon for seniors to feel lost and alone when they first move into a new community. All the people, places and activities are brand-new...
Why “Schedule a Tour” May Not Be Your Website’s Best Call to Action
By Rick Hunsicker, Vice President Sales Services – Western Division If you’re looking for ways to improve your senior living website in 2017, consider these three points about your “Schedule a Tour” call to action: 1. “Schedule a Tour” may require too high of a...
More Than Just Breakfast: Leading the Way by Always Thinking
By Tim Bracken, Vice President “Thinking outside the box” is a cliché that is thrown around a lot, as if it were an easy and simple task. It takes work to continuously push for creative ideas and thinking beyond what might be standard practice. That is why Love &...
LeadingAge National Conference Breakfast Blooper Reel
Love & Company started each day of the 2016 LeadingAge National Conference with a wholesome breakfast as a platform for industry networking. Miss the event? See what you missed in this blooper reel of Chef Rob Love inviting conference attendees to the event!
Effectively Dealing with the Most Common Senior Living Sales Objections to Close More Sales (Part 3)
By Rick Hunsicker, Vice President Sales Services – Western Division Senior Living Sales Objection: “Your price is too high” Let’s continue on with the price objection. What if someone says, “We like your community, but we think your price is just too high”? You’ve got...
Webinar: Demystifying Assisted Living Marketing
Presented by: Chris Carruthers, Vice President, Health Services Marketing Rick Hunsicker, Vice President Sales Services- Western Division Session Narrative The competitive landscape for assisted living and memory care is becoming increasingly crowded. Successful...
Effectively Dealing with the Most Common Senior Living Sales Objections to Close More Sales (Part 2)
By Rick Hunsicker, Vice President Sales Services – Western Division Senior Living Sales Objection: “We just need to think about it” So this couple says, “This is a very nice place, and you’ve been very helpful, but we’re just not ready.” The couple leaves, and the...