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When so much in marketing is changing at such a rapid pace, it can be very challenging to know which trends to adopt and when to stick to the fundamental truths about marketing to seniors.
When so much in marketing is changing at such a rapid pace, it can be very challenging to know which trends to adopt and when to stick to the fundamental truths about marketing to seniors.
Real estate market update Q3 2025: Mortgage rates dipped to 6.19%, home sales rose to 3.69M, and home values stayed near record highs. For seniors selling to move into Life Plan Communities, strong equity and growing buyer demand make now a favorable time to sell.
Real estate market update Q3 2025: Mortgage rates dipped to 6.19%, home sales rose to 3.69M, and home values stayed near record highs. For seniors selling to move into Life Plan Communities, strong equity and growing buyer demand make now a favorable time to sell.
Learn why digital leads in senior living are a hidden gold mine. Genie Heer shares how patience, empathy, and smart nurturing turn cautious online inquiries into move-ins and long-term occupancy growth.
Learn why digital leads in senior living are a hidden gold mine. Genie Heer shares how patience, empathy, and smart nurturing turn cautious online inquiries into move-ins and long-term occupancy growth.
Is your nonprofit ready for sustainable growth? Discover key strategies for long-term planning, financial stability, and expanding your mission.
Discover how integrated marketing drives growth for Life Plan Communities with personalized cohesive strategies.
Learn how Lutheran Senior Services achieved 33% growth. Discover strategic planning, long-term vision, and data-driven success.
Increase occupancy, resident satisfaction, and revenue with a scientifically validated cognitive improvement program. Transform your community today!
What’s next for Life Plan Communities? Explore strategies for growth in 2025, including wellness initiatives & innovative partnerships.
Invest in diversity, equity, and inclusion in senior living. The Longevity + Inclusion Alliance Fellows Program prepares you for the future of aging services.
If there’s one thing I know for sure, it’s that marketing strategies and tools will always evolve in the senior living field. With more than 25 years of marketing experience, I’ve also learned there’s no universal formula for reaching your goals or finding success....
Dive into the latest October 2024 real estate market data, analyzing home resale values, inventory, and interest rate fluctuations to assess market trends.
Explore the benefits of content marketing for senior living. Learn how to balance quality and quantity to drive engagement, build trust and generate leads.
