By Sara Montalto, Senior Vice President, Strategic Services With margins continually getting squeezed by inflation and rising payroll costs, senior living communities need to find new ways to increase top-line revenue. Here are three strategies most communities could...
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What’s Really Happening in the Real Estate Market? And how will it affect senior living sales?
By Rob Love, President/CEO, and Lauren Houlik, Director of Market Intelligence The health of the home resale market is, of course, essential to the health of independent living census at Life Plan Communities. Prospects are comfortable with the idea of “trading” their...
E + I = B … → D: Why a strong DEI program is more important than ever to Life Plan Communities
By Rob Love, President/CEO Our company has been involved in helping communities with diversity initiatives for about 10 years now, and the field has certainly come a long way. That said, the senior living field still has much further to go, and the need for a strong...
“That’s Not Me. Yet.”
Why Prospects Won’t Move into a Life Plan Community…and How We Can Influence Decision-Making Once upon a time, a prospect was a blank slate. He or she came to us with a handful of misconceptions about senior living and not much more. Today, it’s common for a prospect...
Webinar: A Look Ahead At 2023: Recognizing, Addressing and Overcoming the Challenges Ahead for Life Plan Communities
Presenters: Aaron Rulnick, Managing Principal, HJ Sims Jonathan Cook, Chief Executive Officer, LIfeSpire of Virginia Rob Love, President/CEO, Love & Company Staffing shortages. Inflationary pressures. Rising interest rates. A softening housing market....
Four Strategies to Build Revenue and Strengthen Staff Recruiting
By Rob Love, President/CEO In their recent blogs leading up to our December webinar, Aaron Rulnick, Managing Director of HJ Sims, mapped out the challenges the senior living field will be facing in 2023, and Jonathan Cook, President/CEO of LifeSpire of Virginia,...
Four Major Trends That Will Impact Senior Living in 2023
By Aaron Rulnick, Managing Principal of HJ Sims Aaron serves as co-leader of HJ Sims’ investment banking team and sits on both the firm’s Executive Operating Committee and Board of Directors. With more than 30 years of experience in the senior living field, Aaron has...
A Senior Living CEO’s Perspective on Addressing Today’s Challenges
Jonathan Cook is the President and CEO of LifeSpire Virginia, which operates five nonprofit senior living communities in the Commonwealth of Virginia. Jonathan joined the team in 2014. He has more than 27 years of experience in the senior living/eldercare field,...
Developing the Life Plan Community of the Future
If you missed the LeadingAge conference in Denver, Rob Love shares the main ideas about developing the Life Plan Community of the future, a panel discussion with Rob Love, Mark Beggs, Amy Castleberry, Brenda Schreiber, Toby Shea, and Margaret Yu.
Three Staffing Strategies, Plus One Revenue Strategy to Pay for Them
Rob’s Takeaways from the 2022 LeadingAge Conference in Denver By Rob Love, President/CEO Hats off to LeadingAge for another strong conference in 2022! The Mile High City was a great venue for this year’s event, and attendance seemed to rebound well from last year. As...
5 Forward-Thinking Takeaways From Ziegler’s 2022 SLFS Conference
By Rob Love, President/CEO Congratulations to Dan Hermann, Lisa McCracken, Kat Dymond and everyone involved with pulling together Ziegler’s 2022 Senior Living Finance and Strategy Conference held in mid-September at The Greenbrier in West Virginia. As always, it was...
Webinar: Maximize Sales from Digital Marketing
Presenters: Rob Love, President & CEO, Love & Company Ellen Stokes, Vice President of Marketing Innovation, Love & Company Evan Brown, Media Director, Love & Company Mike Guill, Digital Interactive and Content Marketing Director, Love & Company...











