Turnaround stories from Life Plan Communities that achieved 95%+ occupancy. Discover the secret to a massive marketing ROI.
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The Key To Marketing Roi—Maybe There Is A Silver Bullet
Turnaround stories from Life Plan Communities that achieved 95%+ occupancy. Discover the secret to a massive marketing ROI.
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3 Must-Know Tips for Driving Growth in the Senior Living Sector from a Financial Investment Expert
Boost your senior living organization’s growth with proven strategies. Expert insights on team building, partnerships, and market trends for sustainable success.
3 Must-Know Tips for Driving Growth in the Senior Living Sector from a Financial Investment Expert
Boost your senior living organization’s growth with proven strategies. Expert insights on team building, partnerships, and market trends for sustainable success.
Real Estate Market Update: End of 2024 Updates and Projections for 2025
Explore the latest data & analysis on the 2025 housing market. Understand the opportunities and risks for buyers and sellers.
Real Estate Market Update: End of 2024 Updates and Projections for 2025
Explore the latest data & analysis on the 2025 housing market. Understand the opportunities and risks for buyers and sellers.
The Future is Now: A Look at Smart Home Technology for Seniors
With all the new smart home technology flooding the market, it’s easy to get swept away by various options for smart thermostats, lights, home security and more. For the average consumer, it’s quite overwhelming. For those who are looking to add these smart...
“Informing” Your Decisions: How To Build A Better Strategic Plan
Rob Love, President and CEO of Love & Company, recently sat down with Toby Shea and Mike Kivov of SK Advisors to discuss their innovative approach to master planning: the informing process. In this video, Mike and Toby explain the steps of this process and how...
Understanding Key Metrics and Generating More Leads for Your Retirement or Healthcare Community
By Hayley Gurtler, Media Manager A digital advertiser is like a performer that spins plates in the air; you have to be able to focus on multiple components at once without missing a beat, or the entire operation can come crashing down. Digital advertising involves...
The Power of Social Media in Healthcare… Positive and Negative
By Wallis Shamieh, PR & Integrated Media Specialist Social media has become an integral part of our daily lives. While we log on to catch up with family and friends or see what the latest trending topic is, the truth is that we are also viewing many...
5 Steps to Take NOW, So You’re Ready to Handle Crisis Communication
By Kayla Caw, PR & Integrated Media Manager A reporter calls and asks about rumors of embezzlement by a member of your leadership team. The relative of a resident publishes a series of online posts vilifying the care your community provided. Your Medicare rating...
The Case Against Listing Square Footage on Assisted Living and Memory Care Studio Floor Plans
By Rick Hunsicker, Vice President Sales Services – Western Division In about 1995 I was visiting a brand new assisted living community in Albuquerque, New Mexico, since it would be competing with the community I was working with in town. Back then, most of the...
The Power of Combining Employee & Resident Well-being
I watched Susan, an old acquaintance, interact with her trainer on the gym stretch mat as they were preparing for an exercise session. After struggling with her weight and diabetes by herself, Susan had finally taken that difficult step of asking someone for help. She...
4 Reasons for Senior Living CEOs to Attend the 2018 International Builders Show
By Rob Love, President, CEO This past month, I visited two major, non-senior living conferences: The Consumer Electronics Show (CES) in Las Vegas, and the National Association of Home Builders International Builders Show (IBS) in Orlando. My goal was simple: In the...
Senior Living CEOs: Plan Now to Attend the 2018 International Builders Show
By Rob Love, President and CEO After spending the last two weeks exploring first the Consumer Electronics Show (CES) in Las Vegas, then the International Builders Show (IBS) in Orlando, my advice to senior living CEOs is succinct: Don’t even think about attending the...