Competition for talent in the senior living world is as vast as the full marketplace, where job seekers are asking themselves, “what can I gain by working here?” It’s this question that holds the key to a Life Plan Community’s recruitment success.
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Build Your Workforce by Strategy, Not By Chance: It’s Time to Attract and Retain Staff That Match Your Culture and Vision
Competition for talent in the senior living world is as vast as the full marketplace, where job seekers are asking themselves, “what can I gain by working here?” It’s this question that holds the key to a Life Plan Community’s recruitment success.
More Insights
Brain Health Programs: An Opportunity for Life Plan Communities to Differentiate Themselves While Meeting an Important Market Need
Introduction For today’s older adults, few issues inspire as much fear as Alzheimer’s disease and other forms of dementia. A recent survey completed by Love & Company confirmed what other surveys have consistently shown: that memory loss and cognitive decline are...
Brain Health Programs: An Opportunity for Life Plan Communities to Differentiate Themselves While Meeting an Important Market Need
Introduction For today’s older adults, few issues inspire as much fear as Alzheimer’s disease and other forms of dementia. A recent survey completed by Love & Company confirmed what other surveys have consistently shown: that memory loss and cognitive decline are...
Outreach isn’t just for healthcare: Are you overlooking this powerful way to boost your independent living sales and marketing?
Enhance IL sales and marketing by taking a more global approach to your Life Plan Community outreach strategy.
Outreach isn’t just for healthcare: Are you overlooking this powerful way to boost your independent living sales and marketing?
Enhance IL sales and marketing by taking a more global approach to your Life Plan Community outreach strategy.
An Architect’s Take on Design in the Master Planning Process
Guest blog by Melissa Pritchard of SFCS Architects Our series on the master planning process explores the necessity of conducting market research before starting a master plan for a senior living start-up, repositioning or expansion. While we will discuss more details...
4 Practical Ways to Build Financial Flexibility into a Senior Living Master Plan
Guest blog by Craig Witz, President of Witz Company Our series on the master planning process explores the necessity of conducting market research before starting a master plan for a senior living start-up, repositioning or expansion. We’ve also explored the...
Making Senior Living Sales Amid COVID-19: 4 Approaches That are Working
This blog is the second in our two-part follow-up series to our June webinar, “Senior Living Marketing after Shelter at Home,” in which our panel provided insights for how communities can safely and effectively continue their census-building efforts amid COVID-19. To...
Five Marketing Techniques That Senior Living Communities Are Using With Success During COVID-19
This blog is the first in our two-part follow-up series to our June webinar, “Senior Living Marketing after Shelter at Home,” in which our panel provided insights for how communities can safely and effectively continue their census-building efforts amid COVID-19. To...
Maintain Momentum & Keep Commitments With This Specialized Senior Living Sales Training Package
Senior living prospects’ typical objections to moving into CCRCs and Life Plan Communities have only been compounded by COVID-19 and its affiliated health and economic concerns. Fortunately, with a proven, adjusted approach, it is possible to help your prospects...
Webinar: Senior Living Marketing after Shelter at Home
Presented By:Rob Love, President & CEO, Love & CompanyLisa Pearre, Principal, Chief Client Services Officer, Love & CompanyAmy Brodie, Client Services Director, Love & CompanyLaureen McGuire, Vice President, Sales Services, Love & Company As a...
How to Promote Your Community Right Now: Two Key Messages to Keep in Mind
Many people around the world are taking advantage of this time to think deeply about what is important to them and how they want to spend their time and energy over the next several years. That is why it’s such a uniquely perfect time to seize the opportunity to...
3 Reasons Why Digital Communication Is Essential To Senior Living’s Success During COVID-19
Today more than ever, senior living organizations are turning to technology to enhance communications in their communities with all constituencies, whether residents, staff or family members. As part of our continuing effort to help provide community leadership with...
Unique Challenges of Dementia Care During the Coronavirus Crisis
“In times of stress, the best thing we can do for each other is to listen with our ears and our hearts and to be assured that our questions are just as important as our answers.” – Mister Rogers We are all facing difficult challenges during this time of COVID-19, the...