How Love & Company’s four research fundamentals help avoid costly mistakes and redesigns
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When Planning for Growth, Take the Time to Get New Development Right
How Love & Company’s four research fundamentals help avoid costly mistakes and redesigns
More Insights
A Senior Living Marketing Firm’s Top 5 Budgeting Tips
Every year, many Life Plan Communities ask Love & Company to review and improve their marketing strategies to be more effective and efficient at driving occupancy and ROI. In almost all cases, these not-for-profit communities are particularly focused on making...
A Senior Living Marketing Firm’s Top 5 Budgeting Tips
Every year, many Life Plan Communities ask Love & Company to review and improve their marketing strategies to be more effective and efficient at driving occupancy and ROI. In almost all cases, these not-for-profit communities are particularly focused on making...
Why Traditional Lead Generation Is Falling Short—And What’s Working Now
Discover why traditional lead gen is failing in senior living—and how a topic-based strategy can drive results in Google’s AI-driven search landscape.
Why Traditional Lead Generation Is Falling Short—And What’s Working Now
Discover why traditional lead gen is failing in senior living—and how a topic-based strategy can drive results in Google’s AI-driven search landscape.
CEO Action Plans for 2022 – Part 2: Tactics to Increase Staffing
Our president/CEO, Rob Love, recently had the pleasure to speak with friends who are CEOs of Life Plan Communities—Danny Sanford of Still Hopes, Doug Feller of Village On The Isle and Mike Rambarose of Whitney Center. As they talked about their top goals for 2022 and how they plan to achieve them, they all agreed that a re-evaluation of staffing and recruitment practices was necessary.
CEO Action Plans for 2022 – Part 1: It’s Time to Prioritize Line Staff
Our president/CEO, Rob Love, recently had the pleasure to speak with four friends who are CEOs of Life Plan Communities—Danny Sanford of Still Hopes, Anne Doyle of Lasell Village, Doug Feller of Village On The Isle and Mike Rambarose of Whitney Center. As they talked about their top goals for 2022 and how they plan to achieve them, their responses were wide ranging. This series of blogs will summarize some common themes and priorities.
Building Trust and Following Process: The Keys to Driving Sales in 2022
By Joan Kelly-Kincade, Strategic Sales Advisor, and Kate Leach, Strategic Sales Advisor For senior living sales teams, the past two years of the pandemic have led to the adoption of many new technologies to augment the sales process. As our colleagues Lisa Pearre and...
Plan to Pivot: A Guide to Successful Marketing and Sales Strategies for 2022
By Lisa Pearre, Principal and Chief Client Services Officer, and Sara Montalto, Vice President, Strategic Services, Love & Company In January of 2021, Love & Company hosted a webinar, The Path to Rebuilding and Sustaining Census, in which we looked forward at...
How Can Single-Site Senior Living Providers Tackle 2 Major Challenges Facing Them in 2022: Labor and Consolidation?
By Rob Love, President & CEO at Love & Company and Chris Keysor, President & CEO at Lenbrook The recent webinar, “Focus on 2022: Insights and Strategies for a Successful Year,” addressed how Life Plan Communities can rebound after two challenging years and...
In Memory of Tyler Sprecher
On November 28, 2021, Tyler Sprecher, Love & Company’s Chief Operating Officer and a principal of the company, died as a result of a tragic hunting accident. Tyler was the company’s longest tenured employee aside from myself, having been with Love &...
Life Plan Communities Are Primed for Growth. Here Are 3 Sparks to Moving Forward Boldly in 2022.
By Tommy Brewer, Managing Director at Ziegler and Mario McKenzie, Partner at CliftonLarsonAllen In Love & Company’s recent webinar presentation, “Focus on 2022: Insights and Strategies for a Successful Year,” one of the main topics that we discussed was growth....
Evolving Our Communities to Prepare for Increased Consumer Use of Technology
By Karen Adams, Vice President, Market Intelligence Hastened by the pandemic, we know that communications, access to online services such as telemedicine, grocery delivery and audio-visual calls, and build-your-own entertainment collections (e.g., music, television,...
A Middle Market Playbook
By Melissa Andrews, President and CEO, LeadingAge Virginia In December 2017, LeadingAge Virginia convened a Cabinet with the charge of developing a community prototype(s) that successfully serves the mature middle market. The primary challenge to the Cabinet was, “How...