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On November 28, 2021, Tyler Sprecher, Love & Company’s Chief Operating Officer and a principal of the company, died as a result of a tragic hunting accident. Tyler was the company’s longest tenured employee aside from myself, having been with Love &...
By Rob Love, President & CEO, Love & Company As the senior living field continues to evolve to meet the incoming influx of boomers, a key question is, “What amenities will our communities need to offer to attract the boomer generation?” Will they be the same...
If you are planning a new project, you are undoubtedly familiar with the importance of proper pricing. On the face of it, pricing your senior living community seems like a complicated tightrope to walk—and it can be. As blue sky projects and expansions alike aim to...
By Rob Love, President & CEO of Love & Company This article is part of our special series all about the reasons to adopt a Team-Based Master Planning process. Recently, we heard from Melissa Pritchard of SFCS Architects as she discussed her take on design in...
Today marks the successful survival of my sixth decade. It’s also a milestone that makes one begin to look ahead at plans for the future. After more than 25 years in the field, I’m passionate about senior living communities, and Life Plan Communities in particular. I...
Why are baby boomers choosing to rent, and how can communities with entrance fee models keep up with th demand? We’re thinking through these very questions.
By Rob Love, President & CEO I’ve worked in senior living marketing for more than 25 years now and I’ve often wondered: What would my ideal retirement environment be? I would want to live where I have nearby access to a broad variety of cultural activities,...
As I was exploring all the (many!) Bluetooth and Internet-enabled health products on display at the 2019 Consumer Electronics Show, it occurred to me that they could be an incredible asset in boosting market acceptance of continuing care at home. Continuing care at...
My primary reason for attending the 2019 Consumer Electronics Show in Las Vegas last month was to look at what we, in the senior living field, should be expecting and planning for over the next five to ten years. While there were many cool things at the show — yes, I...
By Rob Love, President, CEO In January of 2017, I visited the International Builders Show in Orlando and was impressed by how far smart home technology had progressed. As one presenter noted, Amazon’s Alexa had become “the gateway drug to smart home technology.” So,...
By Rob Love, President, CEO This past month, I visited two major, non-senior living conferences: The Consumer Electronics Show (CES) in Las Vegas, and the National Association of Home Builders International Builders Show (IBS) in Orlando. My goal was simple: In the...
By Rob Love, President and CEO After spending the last two weeks exploring first the Consumer Electronics Show (CES) in Las Vegas, then the International Builders Show (IBS) in Orlando, my advice to senior living CEOs is succinct: Don’t even think about attending the...