Love & Company - Love & Company

One of Your Community’s Most Powerful Revenue Sources Is Right in Front of You. Our New Survey Will Help You Unlock It!

Sep 18, 2020

By Karen Adams, VP of Market Intelligence and Sarah Fleischer, Data Analytics Director The single most frequently asked question we have received during recent months is, “How has COVID-19 affected consumer markets?” The reason we’re getting that question so often is...

Stay Encouraged, Stay Nimble! 10 Ways Senior Living Organizations Can Rebuild Revenue in 2020

Sep 14, 2020

As frank as it sounds, we understand that your organization’s mission is facilitated by one thing: revenue. And with the challenges our field has encountered this year, across the board senior living providers’ expenses have significantly outweighed their revenue. We...

5 Graphs that Show Consistent Marketing Through COVID-19 Drives Rebound in Senior Living Move-Ins & Deposits

Aug 27, 2020

Our data show measurable increases in the two most revenue-focused metrics, as well as improvement in new leads, calls and appointments. As the world around us changes, the impact of COVID-19 on our field has been a uniquely—and extremely—challenging one. It’s fair to...

Webinar: What Messages Will Inspire Prospects to Act Today?

Aug 26, 2020

Presented By:Rob Love, President & CEO, Love & CompanyDan Rexford, Vice President, Marketing Innovation, Love & CompanyJoseph Cliber, Principal, Creosote Affects Prospects’ aspirations and attitudes toward joining a community have changed in recent months....

Storytelling with Passion: Why It’s Important for Your Senior Living Community

Aug 10, 2020

The word “storytelling” has become quite a buzzword in advertising and marketing over the past few years, especially in the our field of senior living. And, while many buzzwords come and go, some—such as “storytelling”—actually...

An Architect’s Take on Design in the Master Planning Process

Jul 21, 2020

Guest blog by Melissa Pritchard of SFCS Architects Our series on the master planning process explores the necessity of conducting market research before starting a master plan for a senior living start-up, repositioning or expansion. While we will discuss more details...

4 Practical Ways to Build Financial Flexibility into a Senior Living Master Plan

Jul 16, 2020

Guest blog by Craig Witz, President of Witz Company Our series on the master planning process explores the necessity of conducting market research before starting a master plan for a senior living start-up, repositioning or expansion. We’ve also explored the...

Making Senior Living Sales Amid COVID-19: 4 Approaches That are Working

Jul 7, 2020

This blog is the second in our two-part follow-up series to our June webinar, “Senior Living Marketing after Shelter at Home,” in which our panel provided insights for how communities can safely and effectively continue their census-building efforts amid COVID-19. To...

Five Marketing Techniques That Senior Living Communities Are Using With Success During COVID-19

Jun 25, 2020

This blog is the first in our two-part follow-up series to our June webinar, “Senior Living Marketing after Shelter at Home,” in which our panel provided insights for how communities can safely and effectively continue their census-building efforts amid COVID-19. To...

Maintain Momentum & Keep Commitments With This Specialized Senior Living Sales Training Package

Jun 23, 2020

Senior living prospects’ typical objections to moving into CCRCs and Life Plan Communities have only been compounded by COVID-19 and its affiliated health and economic concerns. Fortunately, with a proven, adjusted approach, it is possible to help your prospects...

Webinar: Senior Living Marketing after Shelter at Home

Jun 11, 2020

Presented By:Rob Love, President & CEO, Love & CompanyLisa Pearre, Principal, Chief Client Services Officer, Love & CompanyAmy Brodie, Client Services Director, Love & CompanyLaureen McGuire, Vice President, Sales Services, Love & Company As a...

How to Promote Your Community Right Now: Two Key Messages to Keep in Mind

Jun 9, 2020

Many people around the world are taking advantage of this time to think deeply about what is important to them and how they want to spend their time and energy over the next several years. That is why it’s such a uniquely perfect time to seize the opportunity to...

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One of Your Community’s Most Powerful Revenue Sources Is Right in Front of You. Our New Survey Will Help You Unlock It!

Stay Encouraged, Stay Nimble! 10 Ways Senior Living Organizations Can Rebuild Revenue in 2020

5 Graphs that Show Consistent Marketing Through COVID-19 Drives Rebound in Senior Living Move-Ins & Deposits

Webinar: What Messages Will Inspire Prospects to Act Today?

Storytelling with Passion: Why It’s Important for Your Senior Living Community

An Architect’s Take on Design in the Master Planning Process

4 Practical Ways to Build Financial Flexibility into a Senior Living Master Plan

Making Senior Living Sales Amid COVID-19: 4 Approaches That are Working

Five Marketing Techniques That Senior Living Communities Are Using With Success During COVID-19

Maintain Momentum & Keep Commitments With This Specialized Senior Living Sales Training Package

Webinar: Senior Living Marketing after Shelter at Home

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