The Leaders' Board

C-Level Insights for Senior Living


Webinar: Anatomy of an Assessment

Presented by: Rick Hunsicker, VP, Sales Services Western Region, Love & Company Chris Carruthers, VP, Health Services Marketing, Love & Company We have regular physicals or examinations not only when we have pain, but also when we are feeling great. The same...

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10 Necessities of Healthcare Marketing

Marketing healthcare living options is a complex undertaking because there are many audiences to reach. Each audience – assisted living and memory care prospects, adult children, long-term care prospects, rehab guests, and skilled nursing referral sources – needs a...

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Anatomy of an Assessment

Since the title of this blog leads with the term “anatomy,” it may be helpful to interchange “assessment” with “examination.” That interchange helps with the analogy of how we care for our personal health and how we take care of our business’ health. We have regular...

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Webinar: 6 Senior Living Trends for 2018 and Beyond

Presented by: Tom Mann, Love & Company Jim Hudgins, THW Perry Aycock, K4Connect David Keolling, Strategic Dining Services This 45 minute webinar led by Tom Mann of Love & Company, Jim Hudgins of THW, Perry Aycock of K4Connect, and David Keolling of Strategic Dining...

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The Value of Secret Shopping

One of the most common ways companies across industries measure their customer service is to secret shop their representatives, whether over the phone or in person. Senior living communities also benefit by measuring the service they deliver to senior living shoppers...

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