Webinar: Social Connection and Engagement

Sep 23, 2021 | Webinars

John Franklin, Founder and Principal, Pearl Creek Advisors
Kyle Robinson, Partner, Wellzesta
Gwen Hardy, Chief Operating Officer, Presbyterian Homes of Georgia
Cameron Honeycutt, Executive Director, Presbyterian Village Athens
Rob Love, President & CEO, Love & Company (moderator)

Health science has shown that social isolation for aging persons can be a key factor in health and disease challenges. While Life Plan Communities can be—and often are—great environments for building social connection and engagement, many communities fall short of what they could be achieving. This is a challenge that is only exacerbated in today’s pandemic environment.

In this webinar, we will explore the challenges communities face in building social connections, and how well-intentioned efforts can inadvertently result in creating isolation rather than reducing it. We will also explore how technology can be an important tool in augmenting community efforts to build, measure and sustain engagement and social connections, and how developing strong social connection programs can help communities achieve their marketing, operations and financial goals.


Social Connection and Engagement

Part II of Repositioning Life Plan Communities to Provide What Consumers Really Want

During the webinar, participants will:

  • Understand the importance of social connection and engagement in helping residents/members achieve and maintain their optimum overall health

  • Understand the challenges that Life Plan Communities need to face and overcome to be successful in implementing strong programs

  • Learn how technology can be an effective tool in implementing and evaluating engagement and connection programs

  • See first-hand examples of how an organization has benefitted from adopting these principles

Books mentioned in this webinar

  • Loneliness: Human Nature and the Need for Social Connection—by John T. Cacioppo, William Patrick
  • Happiness Is a Choice You Make: Lessons from a Year Among the Oldest Old Hardcover – by John Leland
  • A National Survey of Adults 45 and Older, LONELINESS AND SOCIAL CONNECTIONS, Conducted by AARP Research
  • Social Isolation and Loneliness in Older Adults, by The National Academies of Sciences Engineering and Medicine


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