Webinar: Beyond Our Walls: Opportunities for Expanding Life Plan Community Services

by | Apr 1, 2021

Ben Unkle, President & CEO, Westminster-Canterbury on Chesapeake Bay
Kevin McLeod, President & CEO, Carolina Meadows
Nancy King, President, Senior Options
Rob Love, President & CEO, Love & Company (moderator)

Over the past decade, many Life Plan Communities have been exploring ways to add revenue by providing services “beyond their walls.”  This includes a range of home- and community-based care models, as well as programs designed to engage and support future residents.

In this webinar, we will focus on two communities that have successfully launched home- and community-based services and Early Advantage programs for their wait lists:  Westminster-Canterbury on Chesapeake Bay, in Virginia Beach, Virginia, and Carolina Meadows, in Chapel Hill, North Carolina.  We will also learn from Senior Options, an organization that helps Life Plan Communities set up and run profitable home care, home health and hospice programs.

In this webinar, you will learn:

  • Understand how serving people off campus can generate additional revenue with strong margins for Life Plan Communities
  • Learn from the first-hand experiences of a successful organization how to set up and operate home- and community-based services
  • Learn how “early advantage” programs can help strengthen wait list programs while generating revenue from that list
  • Explore other opportunities for expanding Life Plan Communities’ mission by serving the greater community “beyond our walls”

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