Predictive Modeling: Identifying the Prospects Most Likely to Buy

Oct 21, 2016 | Executive Corner

Don’t miss this LeadingAge Session!

Wednesday November 2, 8:30 to 10 a.m.

Presented by Sue Dolton, Vice President, Love & Company; Larry Weiskopf, President, Infinite Analytics Inc.; Monica McAfee, John Knox Village; Kate Phelps, Owner, Taylor Reporting Solutions.

This session will explore ways predictive modeling can help you understand your lead base and how efficient you can be in sales conversions. We will review the key buy signals and variables that can point to a higher likelihood of a sale, and learn how to identify your hottest prospects and related demographics to better address their specific inventory needs.

Latest Insights
How to Practice Strategic Visual Storytelling: Four Keys to Success

How to Practice Strategic Visual Storytelling: Four Keys to Success

When we last visited the topic of visual storytelling, we explored how an authentic compelling story can build trust with prospects while engaging newcomers. We also looked at some best examples of visual storytelling and how they improved brand awareness for several...