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An Investment in Workforce and the Future: The Longevity + Inclusion Alliance Fellows Program
Invest in diversity, equity, and inclusion in senior living. The Longevity + Inclusion Alliance Fellows Program prepares you for the future of aging services.
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6 Reasons Why Integrated Multi-Channel Marketing Matters for Life Plan Communities
If there’s one thing I know for sure, it’s that marketing strategies and tools will always evolve in the senior living field. With more than 25 years of marketing experience, I’ve also learned there’s no universal formula for reaching your goals or finding success....
6 Reasons Why Integrated Multi-Channel Marketing Matters for Life Plan Communities
If there’s one thing I know for sure, it’s that marketing strategies and tools will always evolve in the senior living field. With more than 25 years of marketing experience, I’ve also learned there’s no universal formula for reaching your goals or finding success....
What’s Happening in the Real Estate Market: Update Through September 2024
Dive into the latest October 2024 real estate market data, analyzing home resale values, inventory, and interest rate fluctuations to assess market trends.
What’s Happening in the Real Estate Market: Update Through September 2024
Dive into the latest October 2024 real estate market data, analyzing home resale values, inventory, and interest rate fluctuations to assess market trends.
Planning to Age in Place? But Which Place?
By Ann Burnside Love My friend Marjorie and I, during the same month, signed onto the waiting list for the retirement community I now live in, two and a half years before our names came up on the list for our apartments. When I got the call that a residence was...
20 Reasons I’m Thankful to Live in a Retirement Community
By Ann Burnside Love • At a retirement community, someone else cleans my apartment regularly, changes my bed linen, and recycles my newspapers. (If this sounds wonderful, it is.) After certain breaks in health, I really can't do many of these things. And I'm most...
Small Spaces: The Key to an Affordable Life Plan Community?
By Rob Love, President For years, I’ve had a growing concern that you simply can’t build a new life plan community that is affordable to the moderate-income market. But at this year’s LeadingAge conference in Boston, I saw the germ of an idea that could hold...
I’m Living in a Media Center! Who Knew?
By Ann Burnside Love We’re not to call libraries “libraries” any more. They are now media centers doing much more than housing books. I know this is true truth, because two of my daughters-in-law are media center coordinators in public schools. One works in an...
What Made You Decide to Move to a Senior Living Community?
By Ann Burnside Love For this week’s blog, I introduced myself to some new neighbors, and asked them why they decided to move into a senior living community like the one I call home. He says: “We had accumulated all these things together during our marriage. We were...
Arriving By the Back Door
By Ann Burnside Love This story is about the unexpected way I moved into the beautiful retirement apartment I now call home. As a hint — although my daughter and I had planned every detail together — when the day came I never even saw the moving crew. Yes, I was...
Marketing Consulting Firm that Serves Continuing Care Retirement Communities Sees Change Ahead
Love & Company expands its health services division in response to changing needs of the aging boomer population Frederick, MD—September 29, 2015— Senior housing continues to evolve to meet the growing needs of our nation’s aging population. But where is the smart...
Overcoming the Fear of Negative Online Reviews
By Kayla Murphy, PR & Integrated Media Manager Referrals, personal or digital, are a strong way to reach qualified prospects. In the past, most referrals were personal, from a current resident to a select few of their close friends. However, in today’s digital...
The Myth of Multitasking
By Susan Dolton, Vice President, Sales Services Do you and your sales team fall victim to the multitasking trap? Multitasking. We all do it. We have to and it makes us more productive. Right? Put down your cell phone and read this. Sales teams in retirement...