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senior living sales
An Important Lesson From 2020: Never Stop Marketing
An Important Lesson From 2020: Never Stop Marketing

By Rob Love, President & CEO The articles in this blog series as well as our recent webinar, “Focus on 2021: Insights and Strategies for a Successful Year,” share perspectives from senior living thought leaders on what your Life Plan Community can do to rebound...

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4 Senior Living Sales and Marketing Mistakes to Avoid in 2021
4 Senior Living Sales and Marketing Mistakes to Avoid in 2021

By Joan Kelly-Kincade, Senior Sales Advisor We’ve learned a lot this year. We’ve learned how to work from home. We’ve learned how to Zoom. We’ve learned how to stay safe. We’ve also learned how a global pandemic affects senior living; the field serving the population...

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