Webinars

Stay at the front of the field

Drawing from both our own highly experienced marketing, sales, research and development planning specialists, and from a broad range of senior living professionals from throughout the field, Love & Company provides an ongoing stream of educational content that enables community leadership to stay on the cutting edge of senior living.

We invite you to view one of our past webinars and to keep an eye out for upcoming opportunities. Register to be part of our Leaders Board to learn about all upcoming webinars and blogs.

Look Ahead to 2026 and Beyond — Creating the Community of Tomorrow

December 16, 2025 • 12:00 pm - 1:30 pm

As growth-minded non-profit leaders watch the boomer wave swell the ranks of income-qualified prospects in their markets, it’s time to ask three critical questions:

  • Will tomorrow’s boomers want to live in today’s concept of a Life Plan Community?
  • What should new communities look like?
  • What can we do to transform our existing communities?

Join us for our sixth annual “A Look Ahead” webinar, as we explore how to create the community of tomorrow, so we can meet the growing needs of our markets while sustaining our missions. This interactive session will bring together thought leaders to provide insights into how and why the traditional Life Plan Community needs to evolve, examples of what these changes can look like and steps you can take to start exploring this transformation at your own organization.

We’ll also discuss why this is such a timely topic, thanks to a perfect storm of factors restraining the for-profit sector that make 2026 the ideal time for non-profits to get a leg up in their markets by initiating new development and growth by expansion.

Our esteemed panelists include:

  • Dan Hermann – President & CEO, Head of Investment Banking, Ziegler
  • Andrew Carle – Adjunct Faculty, Aging & Health Program, Georgetown University
  • Jill Vitale-Aussem – President & CEO, Christian Living Communities
  • Ted Teele – CEO, Longevity Community Consultants
  • Rob Love – President/CEO, Love & Company (Moderator)

This dynamic panel discussion will feature senior living experts tackling key questions, including:

  • How will the needs and interests of tomorrow’s residents will differ from today’s?
  • New paradigms to consider when developing a startup community or satellite
  • Ways to transform the product and programming at existing communities

Be prepared for a thought-provoking discussion, valuable takeaways and actionable strategies to help your organization thrive in 2026 and beyond. After the 60-minute discussion, the panelists will answer questions in real time from you and other viewers.

Save your spot now and take the first step toward giving your mission staying power by transforming into the community of the future!

Register Today

Past Webinars

Click the title of the webinar below to watch the session recording

How to Fill a Community in Today’s Changed World

Presenters: Tina McLeod, Vice President, Strategic Marketing Services, Love & Company  Genie Heer, Strategic Sales Advisor, Love & Company Joan Kelly-Kincade, Strategic Sales Advisor, Love & Company Rob Love, President/CEO, Love & Company  Many communities are operating at lower census levels today than they were prior to the...

Achieving Transformational Change Through Strategic Planning

Presenters: Diane Burfeindt, Managing Principal of Trilogy Connect Tad Melton, Managing Director of Ziegler Rob Love, President/CEO of Love & Company For many years, senior living organizations faced a set of similar challenges, and most developed a ‘bag of tricks’ to address them—proven strategies that could be deployed to get the...

Webinar: Maximize Sales from Digital Marketing

Presenters: Rob Love, President & CEO, Love & Company  Ellen Stokes, Vice President of Marketing Innovation, Love & Company Evan Brown, Media Director, Love & Company Mike Guill, Digital Interactive and Content Marketing Director, Love & Company Genie Heer, Senior Sales Advisor, Love & Company A recent analysis of Love...

Webinar: How to Use Market Intelligence to Significantly Increase Presales Success

Presenters: Rob Love, President & CEO, Love & Company  Sara Montalto, Vice President of Strategic Services, Love & Company Kirby Nickerson, CFO, Lutheran Services Carolinas Stacey Nannery, Vice President, Sales and Marketing, Westminster Canterbury Richmond Russell Gardner, Vice President, Chief Financial Officer, Westminster...