Webinars

Stay at the front of the field

Drawing from both our own highly experienced marketing, sales, research and development planning specialists, and from a broad range of senior living professionals from throughout the field, Love & Company provides an ongoing stream of educational content that enables community leadership to stay on the cutting edge of senior living.

We invite you to view one of our past webinars and to keep an eye out for upcoming opportunities. Register to be part of our Leaders Board to learn about all upcoming webinars and blogs.

Look Ahead to 2026 and Beyond — Creating the Community of Tomorrow

December 16, 2025 • 12:00 pm - 1:30 pm

As growth-minded non-profit leaders watch the boomer wave swell the ranks of income-qualified prospects in their markets, it’s time to ask three critical questions:

  • Will tomorrow’s boomers want to live in today’s concept of a Life Plan Community?
  • What should new communities look like?
  • What can we do to transform our existing communities?

Join us for our sixth annual “A Look Ahead” webinar, as we explore how to create the community of tomorrow, so we can meet the growing needs of our markets while sustaining our missions. This interactive session will bring together thought leaders to provide insights into how and why the traditional Life Plan Community needs to evolve, examples of what these changes can look like and steps you can take to start exploring this transformation at your own organization.

We’ll also discuss why this is such a timely topic, thanks to a perfect storm of factors restraining the for-profit sector that make 2026 the ideal time for non-profits to get a leg up in their markets by initiating new development and growth by expansion.

Our esteemed panelists include:

  • Dan Hermann – President & CEO, Head of Investment Banking, Ziegler
  • Andrew Carle – Adjunct Faculty, Aging & Health Program, Georgetown University
  • Jill Vitale-Aussem – President & CEO, Christian Living Communities
  • Ted Teele – CEO, Longevity Community Consultants
  • Rob Love – President/CEO, Love & Company (Moderator)

This dynamic panel discussion will feature senior living experts tackling key questions, including:

  • How will the needs and interests of tomorrow’s residents will differ from today’s?
  • New paradigms to consider when developing a startup community or satellite
  • Ways to transform the product and programming at existing communities

Be prepared for a thought-provoking discussion, valuable takeaways and actionable strategies to help your organization thrive in 2026 and beyond. After the 60-minute discussion, the panelists will answer questions in real time from you and other viewers.

Save your spot now and take the first step toward giving your mission staying power by transforming into the community of the future!

Register Today

Past Webinars

Click the title of the webinar below to watch the session recording

Webinar: Rental vs. Entrance Fee: Responding to Consumer Preferences

Presented By: Rob Love, President & CEO, Love & Company Michael Kivov, Partner, OnePoint Partners Keith Robertson, Managing Director, Ziegler Dan Rexford, Vice President of Marketing Innovation, Love & Company Due to changing consumer preferences and buying patterns, the rental option is becoming increasingly popular among boomers and...

Webinar: Extending Housing and Services to the Middle Market

Presented By: Bev Asper, Director, Baker Tilly Lynn Daly, Managing Director, BB&T Capital Markets Craig Kimmel, Partner, RLPS Architects Rob Love, President & CEO, Love & Company If your mission-driven organization is considering housing and service options for the middle market, join us for key insights on how to support this rapidly...

Webinar: The Reasons for Growth

Presented by: Dan Hermann, President and CEO, Head of Investment Banking, Ziegler Lisa McCracken, Director, Senior Living Research & Development, Ziegler Tom Mann, Principal & Chief Marketing Innovation Officer, Love & Company This webinar is a must for every LeadingAge CEO. More than 76 million baby boomers will start...

Webinar: The Necessity of Strategic Planning for Senior Living Organizations

Presented by: Rob Love, President, Love & Company, Ryan Frederick, Founder & CEO, SmartLiving 360, Marc Silver, Managing Director, Piper Jaffray The competitive landscape for senior living communities has changed dramatically over the past 10 years, with greater change likely over the coming decade. The consumer is changing, competitive...

Webinar: 2019 Continuing Care at Home Update

Presented by:  Rob Love - President, Love & Company Alwyn Powell - Founder, A.V. Powell & Associates LLC Sara Montalto - VP of Strategic Insight, Love & Company Key Trends and Insights for Organizations Interested in Developing and Growing If your organization is considering launching a continuing care at home (CCaH) program, or if...

Webinar: The CEO/CFO Toolbox

Presented By: Christopher Borcik, F.S.A., F.C.A., M.A.A.A., Continuing Care Actuaries Jennifer Schwalm CPA, Baker Tilly Rob Love, Love & Company Using Actuarial Data to Drive Key Marketing and Operating Decisions Countless senior living organizations are operating without understanding the true cost of the goods and services they provide....

Webinar: Crisis Communication Planning

Presented By: Kayla Caw, Content Marketing Manager, Love & Company How to prepare for (and respond to) any kind of crisis A reporter calls and asks about rumors of embezzlement by a member of your leadership team. Your Medicare rating dropped due to violations that caused harm. The community loses power during a storm. The building next door...