Digital Campaigns – Info Kit & Appointment

Lakeside at Waterman Village – Landing Pages & Banner Ads

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Results (Jan 2019-May 2020):

CPL:
Google Actual: $39.83; Facebook: $23.03. Total: $33.31
Goal: $150-$500

Click through rate:
Google: 14.54%; Facebook: 4.4%

Conversion rate:
Google: 5.0%; Facebook: 11.6%

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