
LeadingAge VA 2025 Conference

Jun 3 - Jun 5
Norfolk, VA
We’re pleased to announce that LeadingAge Virigina has asked Love & Company to present a session on Identifying Unmet Needs for New Sites and Products at the LeadingAge VA 2025 Conference & Expo.
Why This Event Matters:
Meet CEOs, senior management, and professionals from various aging service organizations, including Life Plan Communities, assisted living, hospice, and home-based services.
Consult with industry experts in finance, education, risk management, and more to enhance your operations and service delivery.
What to Expect:
Reconnect with our community of aging professionals and be a part of “Ripples of Impact,” where your actions and insights create lasting change in the field.
Our Involvement
LeadingAge VA has asked Love & Company to draw on its 30+ years of senior living marketing experience to address the critical topics about how communities and nonprofit organizations can stay relevant and flourishing in the future.
Presentation Details:
Identifying Unmet Needs for New Sites and Products
(June 4, 2025, 3:30 PM – 4:30 PM ET – Session 6A)
Following this session, you will be able to:
- Understand how you can streamline the research process by building clarity on product types that you are interested in exploring
- Learn the capabilities of new data sources and their use in prioritizing potential markets
- Understand how market-driven information can be drawn on to address significant project questions as the planning progresses
Why Connect with Us:
Even senior living community that are full need to be concerned with staying relevant and attractive to tomorrow’s consumer. Love & Company can help you do so in so many ways, from board education to readiness assessments to consumer and marketing research. We’d love to meet up with you at the conference. Contact Wayne Langley at wlangley@loveandcompany.com to arrange a time to meet.
👉 See the events schedule: https://leadingagevirginia.org/page/Annual_Conference_Schedule
👉 Register by for the LeadingAge Virginia Annual Conference by May 30: https://leadingagevirginia.org/page/Annual_Conference
👉 Learn more about LeadingAge Virginia: https://leadingagevirginia.org/page/About