LeadingAge NY Annual Conference & Expo 2025

We’re excited to announce that LeadingAge NY has invited Love & Company to present two educational sessions at the 2025 LeadingAge NY Annual Conference & Expo, a gathering of leading senior living organizations throughout the state of New York.

Why This Event Matters:

This invaluable event attracts CEOs, administrators, executive directors and other decision-makers including Human Resources and Finance professionals from nursing homes, adult care facilities, assisted living, senior housing, home care, community-based service providers, health care specialists, continuing care retirement communities and consultants.

What to Expect:

Learn new concepts from cutting edge content, network, and discover a wide range of products and services while earning credit for a variety of credentials.

Our Involvement

LeadingAge NY has asked Love & Company to draw on its 30+ years of senior living marketing experience to address the critical topics about how communities and nonprofit organizations can stay relevant and flourishing in the future.

Presentation Details:

On the Ground: A Public Take on the Future of Senior Living

Key takeaways attendees can expect, based on the proprietary research conducted for this presentation:

• Fresh Insights from People of All Age Groups within the General Public: By engaging individuals outside the senior living field, the session reveals authentic public perceptions—especially from key demographics like younger Boomers—that can reshape how we understand the market.

• Data-Driven Strategic Planning: This proprietary research helps define actionable strategies for marketing, design, and community planning, with a clear focus on applying insights over a 5- to 10-year time horizon.

• Aligning Design with Future Expectations: Attendees will learn how to use firsthand data to better meet evolving expectations and concerns of future residents and their families through innovative, responsive design and service offerings.

Blue Zone & Citizenship Communities: Two Senior Living Models for the Future

Key takeaways attendees can expect:

• Blue Zone Power Principles: Attendees will understand the nine power principles of blue zones and how they can be integrated into senior living communities to maximize the health and engagement of residents

• Citizenship Model Capabilities: The audience will learn how a community developed on a citizenship model meets the needs and desires of many older adults, reduces the risk of staffing challenges and enables organizations to offer a more affordable community

• Case Studies For The Future of Senior Living: Attendees will hear real-world examples of communities that are successfully employing these principles today

Why Connect with Us:

Even senior living community that are full with waiting lists need to be concerned with staying relevant and attractive to tomorrow’s consumer. Love & Company can help you do so in so many ways, from board education to readiness assessments to consumer and marketing research. We’d love to meet up with you at the conference. Contact Wayne Langley at wlangley@loveandcompany.com to arrange a time to meet.

👉 Review the conference agenda here: https://web.cvent.com/event/f81fa134-f42d-40d5-94d7-1353b1c1a46c/websitePage:3ea8db41-a277-4563-80a3-20e5e2679132

👉 Register Now for the May 19-21, 2025 LeadingAge NY Conference & Expo: https://web.cvent.com/event/f81fa134-f42d-40d5-94d7-1353b1c1a46c/websitePage:006b1c85-28da-4227-aa1c-b3f95a1c4f0a

👉 Learn More about LeadingAge New York: https://web.cvent.com/event/f81fa134-f42d-40d5-94d7-1353b1c1a46c/summary