Senior Marketing Trends
Marketing to Seniors and Boomers is changing.
We’ve put together a collection of resources based on our experts’ opinions. Does your strategy involve these trends?
Popular Blogs
“Money should be green” Putting a Post into Perspective for Senior Living
By Kayla Murphy, PR & Integrated Media Manager Recently, as I was scrolling through my Facebook newsfeed, I saw a post on Facebook featuring an artist’s concept of what United States money could look like if it was redesigned to highlight scientific achievements...
What’s Your Community’s Digital Marketing Plan?
By Tom Mann, Principal, Executive Vice President Websites, inbound marketing, micro-targeting, social media, blogs and PR -- the evolution of marketing for retirement communities has begun. This blog will discuss how using these tools in harmony can lead to increased...
Working Smarter: How to Automate Senior Living Marketing Messages
By Kayla Murphy, Public Relations and Integrated Media Manager At the 2014 LeadingAge annual conference and meeting in Nashville, I attended a session called, “Leveraging CRM Data to Drive Higher Occupancy.” The session, hosted by Mark Johnston, Senior VP of Strategy,...
Additional Popular Blogs:
Generating Digital Leads Without Digital Lead Nurturing is Worthless
Questions to Ask When Hiring A Senior Living Advertising Agency
Three Simple Steps to a Strategic Mix of Traditional and Digital Advertising
10 Necessities of Healthcare Marketing
Why Family Members Are Your Best Customer
Are You Making These Ten Healthcare Marketing Mistakes?
Three Steps to Harnessing Brand Advocates for your Senior Living Community
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