Senior Marketing Trends
Marketing to Seniors and Boomers is changing.
We’ve put together a collection of resources based on our experts’ opinions. Does your strategy involve these trends?
Do you have an integrated marketing program?
2019 Senior Housing Trends
Popular Blogs
The Power of Social Media in Healthcare… Positive and Negative
By Wallis Shamieh, PR & Integrated Media Specialist Social media has become an integral part of our daily lives. While we log on to catch up with family and friends or see what the latest trending topic is, the truth is that we are also viewing many...
5 Steps to Take NOW, So You’re Ready to Handle Crisis Communication
By Kayla Caw, PR & Integrated Media Manager A reporter calls and asks about rumors of embezzlement by a member of your leadership team. The relative of a resident publishes a series of online posts vilifying the care your community provided. Your Medicare rating...
The Case Against Listing Square Footage on Assisted Living and Memory Care Studio Floor Plans
By Rick Hunsicker, Vice President Sales Services – Western Division In about 1995 I was visiting a brand new assisted living community in Albuquerque, New Mexico, since it would be competing with the community I was working with in town. Back then, most of the...
Additional Popular Blogs:
Generating Digital Leads Without Digital Lead Nurturing is Worthless
Questions to Ask When Hiring A Senior Living Advertising Agency
Three Simple Steps to a Strategic Mix of Traditional and Digital Advertising
10 Necessities of Healthcare Marketing
Why Family Members Are Your Best Customer
Are You Making These Ten Healthcare Marketing Mistakes?
Three Steps to Harnessing Brand Advocates for your Senior Living Community
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